FOR IMMEDIATE RELEASE – 4/8/2026 Rising in the Ranks: Coldwell Banker Advantage Family of Companies Named a Top Power Broker We are thrilled to announce that the Coldwell Banker Advantage, part of the Advantage Family of Companies, has been recognized as one of the elite real estate brokerages in North America. According to the newly released RISMedia 2026 Power Broker Report, our firm has secured the #19 spot in the nation for closed transaction sides and #27 for closed sales volume. In addition to these ... read more

The sun shone brightly over the Washington Duke Inn & Golf Club in Durham, NC, as the Coldwell Banker Advantage (CBA) family gathered for a special daytime luncheon to honor the stars of our 2025 season. At CBA, we believe that while leadership provides the framework, it is the relentless resilience and individual brilliance of our agents and teams that make us the #1 affiliate in North America. This year’s event was a true testament to our "Freedom to Grow" philosophy, celebrating those who reached the ... read more

Building a successful business—like a real estate career—is often seen as a game of strategy and hard work. But at its heart, it is a personal challenge. In today’s fast-paced and shifting market, many realtors are beginning to feel a lot of pressure caused by self-doubt, which is the enemy of confidence and a sense of satisfaction. When we feel uncertain (i.e., have self-doubt), we tend to freeze up, hide our worries, or work until we burn out. However, Dina Denham Smith argues that self-doubt i... read more

  Coldwell Banker Advantage Family of Companies Ranks Among Top 30 North American Brokerages Coldwell Banker Advantage, in partnership with Coldwell Banker Sea Coast Advantage and the Advantage Family of Companies, has achieved a major national milestone. The firm secured elite positions in the newly released 2026 RealTrends Verified Rankings, cementing its status as a powerhouse in the residential real estate industry.   Key Achievements at a Glance #22 Rank: National Brokerage for Closed Transactio... read more

We are thrilled to announce that Derrick Thornton is stepping in as the new Broker-in-Charge of our Wake Forest office. Derrick transitions to Wake Forest after serving as the BIC of our Durham office for 2 years. He is a leader who fundamentally understands that an environment built on autonomy, strong operational structure, and real-time access to leadership is what transforms a hectic career into a sustainable business. Derrick doesn't do cookie-cutter management. Instead, he focuses on the human el... read more